It is true that the recruiters make a lot of efforts to design the job descriptions. All these efforts are made in the direction of attracting the right talent. The organizations most critical resource is the human resource and they make a continuous direction in finding the right way to find the suitable talent. If you are also thinking about doing something which will help you in the same thing then your answer is the use of recruitment video. This is the latest and one of the most effective way to let the applicants know what you expect of them
How to make the video? This could be a long process and something that you have not involved in. The recruitment videos have taken over the way organizations find the talent they are looking for, the applicants get inspired when they look at these videos and also get a clear message as to what you want. The videos provide a great opportunity to showcase the company’s culture, passion, values and a lot of other things which are not possible when you have to write them down.
What to include in the video
Culture:
This is important that you include the glimpse of the organizational culture. The idea is to attract the right candidate who should have the interpersonal skills to be a fit in the team along with the other skills required to get the job done. Thus the content of the video must focus on the culture of the organization.
Business uniqueness:
The video should definitely talk about the uniqueness of the business. Every business works towards something which it is good at and that should be depicted using the video. This will help the viewers understand the business properly and they will be able to check for themselves whether they fit the requirements and could add value to that process.
Achievements and goals:
It might be that the viewers are applying for a simple job in this big organization but the truth is that they will be adding to the business goals. The video should contain what the teams and the organization as a whole have been able to achieve. The video must also contain the goals that they wish to achieve so that the viewers can analyze them and compare them with their personal goals. This will lead to the creation of a strong team and find the right person each time.